Elbert van der Bijl is the Director of Marketing and Solutions Consulting for Yokogawa Corporation of America. He joined Yokogawa in 2008 and has held various roles in Marketing and Sales throughout his tenure. He holds a master’s degree in Chemical Engineering from Delft University of Technology and has been working in the industrial automation industry for 25 years. In addition to his passion for Co-innovating with end-users in the process industry, Elbert has had the pleasure of working closely with the headquarter organization in Japan as well as several R&D centers within Yokogawa globally on new technology developments including AI and SCADA.